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    Virgin Hotels’ First London Property Opening In August

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    Immersed in the energetic Shoreditch district, Virgin Hotels London-Shoreditch is poised to become a standout feature in the East End with its 120 sophisticated guest rooms. Ready to welcome guests from August 1, 2024, this establishment will be the 17th addition to the Virgin Hotels Collection and the eighth to launch globally. Virgin Group’s founder, Sir Richard Branson, lends his disruptive flair to this district renowned for its innovative tech, avant-garde fashion, and flourishing creative arts.

    Sir Richard Branson shared his excitement, “We are overjoyed that the Virgin Hotels Collection will be inaugurating a London location.” A collaboration with prominent real estate magnates, the Reuben Brothers, has shaped this haven that will introduce a top-tier Spanish eatery, an exquisite rooftop lounge, an inviting pool, as well as a state-of-the-art fitness center and spa, courtesy of Blue Marlin Ibiza. This is set to redefine luxury in the capital.

    Boasting ‘Richard’s Flat,’ a luxurious penthouse suite named after the brand’s iconic founder, the Virgin Hotels London-Shoreditch exemplifies an exclusive interpretation of London’s essence. Guests of the hotel will also enjoy benefits from Virgin Hotels’ exclusive loyalty program, The Know, and Virgin Red rewards, facilitating the accumulation of Virgin Points with every stay.

    Get ready to be enchanted come early July when reservations commence. 🏨 #VirginHotelsLondonShoreditch #LuxuryLifestyle #LondonHospitality🇬🇧🛏️🌟

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