Inspired by the Rolls-Royce Sweptail, a $13 million model from 2017 that marked the beginning of the modern coachbuilding trend, Rolls-Royce has recently unveiled the grand and exquisitely expensive Boat Tail. This vehicle symbolizes a harmonious blend of luxury, design, and culture between Rolls-Royce and its exclusive clients who commission these bespoke creations. Each Boat Tail will be a unique masterpiece tailored to the specific desires of its owner, adding a distinctive touch to Rolls-Royce’s upcoming lineup.
The fortunate individuals chosen as Coachbuild clients for this luxury brand will have the extraordinary opportunity to request a truly authentic, lavish, and contemporary car. By being actively involved in every aspect of its design and production, these clients contribute to the legacy of Rolls-Royce, known for its unparalleled luxury and close collaboration with customers.
“Today marks a pivotal moment for Rolls-Royce. We are thrilled to introduce the Rolls-Royce Boat Tail to the world, solidifying coachbuilding as a permanent element in our future collection,” said Torsten Müller-Ötvös, CEO of Rolls-Royce. “Coachbuilding has a rich history with Rolls-Royce. In our present-day story, it has influenced our core philosophy of Bespoke, but it signifies much more. Rolls-Royce Coachbuild is a return to the essence of our brand, offering a select few the chance to engage in creating truly unique and deeply personal future classics.”
While each car will share a standard body structure, every patron involved in commissioning will impart their own vision for the vehicle, ensuring a truly one-of-a-kind creation. Measuring an impressive 19 feet long and equipped with a powerful 6.75-liter V-12 engine, the car promises both speed and unparalleled luxury.
“Rolls-Royce Boat Tail is not merely a concept for eventual sale. On the contrary, Rolls-Royce stands by complete authenticity, and Boat Tail reflects a four-year collaboration with three of our most esteemed clients,” Müller-Ötvös concluded.
